But he became inspired as his children watched Disney’s 1967 film “The Jungle Book.” After changing a few lines of the song “I Wanna Be Like You” and presenting a mock-up, all parties settled on his idea.Īfter filming visuals for the commercial, there was one last hurdle to cross: convincing Disney to allow them to use the “Jungle Book” music Pitzel said they wanted too much money to approve it (a rep for Disney said they could not confirm Pitzel’s account as it was decades ago).
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